Cameron Campbell – Adsace – Facebook Ads Ace

Description

Adsace – Facebook Ads Ace , Cameron Campbell – Adsace – Facebook Ads Ace download

Cameron Campbell – Adsace – Facebook Ads Ace

Master Facebook Ads for E-Commerce & Skyrocket Your Sales

Unlock proven strategies to double revenue & increase ROAS.

Course curriculum

Introduction

• Welcome From Cameron

Module 1 – Understanding Facebook Ads

• Facebook Ads & The Marketing Funnel
• The Mechanics of Facebook Ads
• E-commerce Performance Metrics

Module 2 – Facebook Ads Strategy

• Business Objective

Module 3 – Facebook Ads Tactics

• Budget Optimisation
• Account Structure
• The 3-2-2 Method

Module 4 – Getting Started

• Account Setup
• Installing the Meta Pixel
• Setting Up Conversions API (With Shopify)
• Warming Up the Ad Account (Part 1)
• Warming Up the Ad Account (Part 2)
• Setting Up Custom Columns

Module 5 – Building Campaigns

• Naming Structure
• Calculating Daily Ad Budget
• Calculating Target CPA & ROAS
• Preparing Creatives for Upload
• Main Campaign Build
• Advantage+ Shopping Campaigns
• Advantage+ Shopping Campaign Setup
• Setting Up DPA Campaigns
• Managing Product Catalog

Module 6 – Account Optimisation

• Reviewing Test Winners & Losers
• Winning Test Real World Example
• Retrieving Post ID of Dynamic Creative Ads
• Retrieving Post ID of Dynamic Creative Ads (Shortcut)
• WORKAROUND Retrieving Post ID of Dynamic Creative Ads Error 2024
• Scaling
• Optimisation Guidelines
• Account Optimisation Demo
• Ad Hygiene (Moderating Comments)

Module 7 – Analysing Creative

• Tracking Creative Tests
• Analysing Image Creatives
• Analysing Video Creatives
• Gender, Age, Placement Analysis
• Identifying Gaps in the Creative Lineup

Module 8 – Reporting

• MER Tracker

Module 9 – Creative Strategy

• Facebook Creative Production/Testing Strategy
• Creating Avatars/Buyer Personas
• Eugene Schwartz Levels of Awareness
• Spying On Competitors
• Spying On Competitors (Update)

Module 10 – Messaging & Copy

• Messaging Pillars
• Messaging Hooks
• Pillars & Hooks Sheet
• Emotional Motivators
• Analysing Customer Reviews
• How to Write Copy (Part 1)
• How to Write Copy (Part 2)
• How to Write Copy (Part 3)
• Copy & Headline Sheet

Module 11 – Ad Creative

• Key Creative Types
• Creating a UGC Brief for Creators
• Video Scripting/Storyboarding Example (Problem-Solution)
• Making Images From Customer Reviews Using ChatGPTCommonly Asked Questions:
  1. Business Model Innovation: Acknowledge the reality of a legitimate enterprise! Our approach involves the coordination of a collective purchase, in which the costs are shared among the participants. We utilize this cash to acquire renowned courses from sale pages and make them accessible to individuals with restricted financial resources. Our clients appreciate the affordability and accessibility we provide, despite the authors’ concerns.
  2. Adsace – Facebook Ads Ace Course
  • There are no scheduled coaching calls or sessions with the author.
  • Access to the author’s private Facebook group or web portal is not permitted.
  • No access to the author’s private membership forum.
  • There is no direct email support available from the author or their team.