Ajit Nawalkha – First Serve

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Ajit Nawalkha – First Serve

Shave Weeks Off the Error Phase with “First: Serve” — Your Blueprint with 9 Specific Proven Systems to Get More Leads, More Clients & Earn Consistent Income while Powerfully Serving Your Clients
Convert the time you normally spend hustling to get clients into time spent doing what you love most — coaching and creating impact — with these 9 proven systems developed by Mindvalley & Evercoach to consistently serve your clients and scale your business, revenue & impact.

As a coach, speaker, author or an expert in transformational education, have you ever woken up in the morning (or in the middle of the night) feeling heavy with thoughts like:

• If only I could generate more leads…
• If only I had more calls booked with hot prospects…
• If only more visitors came to my website…
• If only I was able to effortlessly create valuable content which is liked and shared…
• If only I had more clients to coach and create the impact I’m truly capable of…
• If only I could consistently generate sales & revenue…
• And… if only I knew how to achieve all of the above, without stress or overwhelm, while living the lifestyle I dream of.

If you have experienced this and wish you knew how to turn these “If only’s” into “I did it!”…

Then the contents of this page is going to be one of the most exciting turning points of your life. Here’s why.

You are just a few minutes away from accessing the strategies and systems which have generated millions upon millions in sales for legendary brands, as well as built leading transformational education companies that positively changed millions of lives worldwide.

Ajit Nawalkha
Mindvalley has been recognised for Workplace Happiness (World Most Democratic Workplace Award 8 Years Running) and as Top Ten in Customer Support worldwide by Nicereply.com. So when you order from Mindvalley, you know your happiness is our top priority.

 

Imagine waking up everyday with a clear direction of what to do for your business and an unshakeable confidence of how to do it, and then going to bed every night feeling accomplished and fulfilled
Let’s take a moment to visualize how your business and life would be like if you:

• Knew exactly how to create engaging content your audience loves — from articles to videos and podcasts — without ever feeling paralyzed by fear, doubt, anxiety, procrastination, or writer’s block;
• Knew exactly what to say to sign up a client, close a transaction, or make a sale on any platform, whether it’s at a workshop, on a sales call, on stage, or in-person.
• Never had to guess whether your strategy, idea, or sales copy is good enough, because you have a proven template to guide you into creating quality materials with high conversion rates;
• Had systems which automatically generate quality leads for your business, even while you sleep;
• Were consistently generating high revenue — week after week, month after month —  and never have to worry about the “feast or famine” cycle ever again;
• Enjoyed the income and business freedom to live the your dream lifestyle, whether that’s traveling, pursuing hobbies, spending time with loved ones, and so on;
• Finally feel like you’ve released your true potential because you’re no longer held back by not having the right knowledge, tools, or experience;
• Created impact far beyond what you ever imagined possible, and never again suffer self-doubt where you consider quitting and falling back to a “regular” job.

Wouldn’t it feel great if all this can be your reality? Well, the fact is…

You can live this reality, much much sooner than you think.

Because by the end of this page, you’ll have access to the exact same strategies and templates that have helped companies like Mindvalley and Evercoach consistently generate millions of revenue and impact millions of people.

I want you to have the proven systems & strategies behind the success of Mindvalley, Evercoach & other wildly successful coaching businesses
Hi, my name is Ajit Nawalkha, and I’m the co-founder of Mindvalley and Evercoach.

Let me tell you a bit about my journey to discover the proven systems & strategies which has helped grow multiple businesses across numerous industries.

In December 2008, I joined Mindvalley as an intern and was part of Mindvalley’s growth to become the largest company in transformative education — without venture capital, crowdfunding, or loans.

While working with this phenomenal brand in the background and moving up to hold the positions of CMO and CEO of the company, we co-created some of the most powerful products which were communicated with the most effective strategies to our potential clients.

Here are just some of the results we achieved for Mindvalley using these systems & strategies:

• Grew the revenue of the of a single product website by 120% in 18 months.
• Created growth rate of 30% -300% in different verticals and other companies we started.
• Catapulted Mindvalley from another personal development company to a movement that inspires millions.

It was time for me to test these systems & strategies beyond Mindvalley.

Through my own businesses and practice, I put the systems & strategies to the test and found:

• It’s proven to work across several industries
• It’s easy to replicate and adapt to create six-figure revenue in the coaching or speaking space.

Take a look at some of the results we generated by implementing these systems & strategies in the coaching space:

• While using a mix of these systems, one coaching company increased their prices by 30% and doubled their revenue collected at their events by 50%.
• We launched a new vertical generating six figures by a new face in the personal development space.

After selling my successful companies to Mindvalley, I became co-founder of Mindvalley. Now, I play a key role in helping other coaches build their businesses and move humanity forward.

In my journey, I had the privilege of learning from some of the world’s most amazing coaches who really helped me step up my game and raise my level of success, year after year.

Realizing the value of coaches, I created Evercoach in 2015.

Evercoach’s mission was to help as many coaches as possible deliver their message and impact to the world.

To fulfill Evercoach’s mission, I further refined these strategies into executable, easy-to-follow templates and applied it to grow Evercoach.

The results were phenomenal.

In less than 18 months, we built a wildly successful and formidable brand. Evercoach was now working alongside legendary coaches, such as Lisa Nichols, Michael Neill, Rich Litvin, Christina Berkley, Jason Goldberg, Christine Hassler and many more.

Our subscribers grew at an astounding rate:

Dec 2015 – 50,000 subscribers

Dec 2016 – 90,000 subscribers

Aug 2017 – 114,000 subscribers

I also used these same systems & strategies to grow my own business, and they too experienced phenomenal results in more ways than one.

After getting consistent results with these systems & strategies across multiple businesses in Mindvalley, Evercoach, and many of my private clients… it was clear this was no fluke.

These are systems that any new or seasoned coach, speaker or author can replicate to build wildly successful brands, consistently generate leads and sales, and increase their impact.

I knew I couldn’t keep these systems & strategies away from everyone who needs it.

For the core mission of our work at Mindvalley, the reason we built Evercoach; is to make sure you have the best education — so together — we can influence the world in a positive way.

Also, I believe in what you do as a coach, speaker or author. I believe the message you have to share can create impact the world needs. So that’s why I’ve distilled the 9 best strategies to reveal them to you today.

Spoiler Alert: I’m also gonna give you step-by-step templates we developed to execute each one of these 9 strategies — templates which took over 8 years of rigorous real-world testing to refine and perfect so that any coach, speaker or author can immediately use them to execute and get consistent results.

 

We have developed these 9 proven strategies into easy-to-follow executable templates so you can replicate the same success
Let’s make one thing clear.

What I’m about to reveal is NOT just another swipe file or things to copy from someone else.

You see, swipe files are like ordering a birthday cake from the store. And the only thing you can customize is the name you write on the cake.

Templated strategies are like having the recipe… PLUS you also understand how the ingredients work together.

You could add your favorite flavor. Make it bigger. Make it smaller. Use gluten-free substitutes. Decorate it with any icing color.

In other words, you can customize the recipe any way you like and still get consistent results.

And that’s the real beauty of these 9 templated strategies I’m about to share with you.

The freedom to customize these 9 templated strategies without diminishing results is the key reason they’re not just another ordinary swipe file resource.

Instead, you’ll have everything you need to build a successful coaching, training or education business that is 100% congruent with every aspect of YOU — your message, your mission, your energy, your body, your soul.

These 9 templated strategies are timeless and limitless because they first and foremost SERVE your audience.
As a coach, speaker or author, our primary role is to SERVE people.

That’s why these strategies were built to SERVE your audience first. Because great service inevitably leads to phenomenal results for everyone.

So it’s no surprise these strategies have consistently brought in results for countless brands and people across many different niches.

They are timeless and limitless. They’re not a fad. They’re not a get-rich-scheme. They’re not something that only works for some people but not for others.

Developed and refined on the foundation to first SERVE your audience and create an incredible experience for them, you too can get consistent results from each one of these 9 templated strategies for your:

And the best part? You don’t have to do ALL of them. I don’t want to overwhelm you.

That’s why I’ve designed a course that makes it flexible for you to choose the strategy you are most comfortable and aligned with.

It doesn’t matter which strategy you run with. Each strategy is as powerful as each other. Each one can deliver transformative results on its own.

This means you call the shots on which strategy you want to execute, when you need it, to grow your business and impact — launch after launch, year after year, time after time.

Are you excited to get started? Then let’s dive in to find out more.

What You’ll Learn
Introducing “First: Serve” with Ajit Nawalkha

Here are 9 powerful breakthroughs you’ll experience in this course:

01
Psychology shifts built for success.
The unique and essential aspect of this course is that it starts with training your mindset in order to serve your audience across everything you do fully. You’ll get strategies on how to shift your psychology around sales and content, so that when you deliver experiences, it feels so natural to you and powerful for your audience, that it generates consistent results.
 
02
9 proven strategies with templates, case studies & training on how to execute them.
I don’t just tell you about the strategy and then leave you to figure out how to implement it on your own. I’m also giving you templates you can immediately take to execution. I’ll walk you through real-life case studies to show you how and why each element of the template works. And I’ll train you on how you can adapt and execute it for your business.

03
Generate more leads consistently.
Getting more leads or prospects no longer has to be a nerve-wracking or time-consuming task. We have done all the thinking and testing for you, so you can simply follow through the step-by-step templates to generate leads as easy and enjoyable as a stroll in the park. Even better, most of these strategies can be automated to generate leads even while you sleep!

04
Accelerated results.
Each one of these 9 strategies has been tested and refined over 8 years across countless businesses and niches. We’ve invested all the money and time into developing this and learned from all possible mistakes so you can enjoy a proven system that delivers accelerated results.

05
Explode with exciting ideas by learning from the best.
I’m not just sharing the best learnings and experiences from my experience with Mindvalley and Evercoach. I’ve also invited some of the very best industry leaders so you can learn from experts like Neeta Bhushan, Christine Hassler & Lisa Nichols to spur your creativity and leave you exploding with exciting ideas you can execute on.

06
Step into your highest potential to serve.
These templated strategies are not rigid and they’re not swipe files. You will not be confined to a box or be imitating someone else. It is designed to give you the freedom and creativity to adapt to your style, so you can truly step into your highest potential to serve.

07
Expand your impact and fulfillment.
It almost goes without saying — when you can consistently generate more leads, achieve accelerated results, unleash creativity, and step into your highest potential to serve, you’ll expand your impact and fulfillment.

08
Get in your genius zone and have fun.
Here’s a fact. When you’re operating from a space of first serving your audience, when you’re tapping into your creativity, and when you know exactly what to say and do to execute and get consistent results — you’re shifting your entire being to operate from your genius zone. And this is deliriously SO much fun.

09
Unlock the freedom to live your best life.
You don’t have to be chained to your desk 12 hours a day to make these strategies work. These strategies help you design a business that achieves your financial goals and gives you the lifestyle freedom you desire. Spend more time with your loved ones. Strike off your bucket list. Create more impact through philanthropic works. And passionately pursue every other way your heart and soul want to soar.

Course Information
Here’s exactly what you’ll experience in the 14-module guided training video course,
“First: Serve”

Module 1: New Age of Marketing

• Understand the evolution of marketing and how it applies to your business
• Understand the psychological “push and pull” differences of old ways of marketing versus new strategies, and the resulting impact you can create
• Learn the common factor and timeless principle to be successful in any marketing era
• Find out how you can leverage the internet to create more influence and impact
• Adopt THIS mindset to consistently show up and serve your audience powerfully

Module 2: The Mindset for Creating Powerful Content

• Break the myth that authority is an external process based on how others perceive your successes
• Discover one powerful mindset successful legends use to reframe how you see yourself and claim your authority
• Adopt the psychological shifts to reduce panic, overwhelm, paralysis or procrastination when it comes to creating content for your blog, videos, events or workshops
• Eliminate false beliefs which create self-doubt and fear that you’re not good enough and the key mindset to adopt instead to continually grow your business and impact
• Master the stress-free trick to create more content across more platforms in less time (while multiplying the number of people you can reach and serve)

Module 3: The Mindset for Making Consistent Sales

• Learn how to powerfully show up for and serve others in any sales phone call, conversation, presentation or workshop
• Psychological shifts to eliminate fear and anxiety around sales, and create the highest impact of your potential
• 3 case studies of how clients adopted strategies to overcome their fear around sales and get consistent results
• Tool #1: The “Tight String Theory” to build up confidence which directly correlates with your results and impact
• Tool #2 with expert guest Dr. Neeta Bhushan: “Circle of Excellence” audio exercise to create unshakeable confidence in everything you do

Module 4: Psychological Triggers 101

• Discover the timeless psychological triggers that feel 100% aligned with who you are to get more leads, generate sales and create more impact
• Psychological Trigger #1: How to create a greater experience for your audience which rewards you back
• Psychological Trigger #2: How to create excitement and demand for high-end products and services
• Psychological Trigger #3: How to position yourself to boost sales and revenue
• Psychological Trigger #4: How to gain the trust of your intended audience to generate new leads and sales
• Psychological Trigger #5: How to extend the consumer journey and experience with you, and increase customer lifetime value

Module 5: System #1 – Written Content

• Psychological insights on how to write for different platforms: LinkedIn, Facebook and blogs
• Targeted tips on how to write compelling posts on LinkedIn, Facebook and blogs for maximum shareability
• Template #1: Proven winning formula to write for LinkedIn, PLUS bonus case study examples
• Template #2, #3, #4, #5: Four different proven formulas to write Facebook posts to suit your personal style and purpose
• Template #6: A 6-part template you can easily follow to write an engaging blog post with valuable content

Module 6: System #2 – Video Content

• The different purposes of long-form and short-form video, and when you should use each one
• How to research and find relevant content your audience is interested in to cover in your video
• Template #1: How to create engaging long-form “How To” videos
• Template #2: How to create powerful long-form “Story” videos
• Template #3: 2-step formula that can be used to create 3 types of short-form videos, PLUS bonus case study examples

Module 7: System #3 – Landing Page

• Psychological insights on how and why landing pages work
• How to integrate landing pages into your business to automatically generate leads and sales
• Template #1: An 8-part template you can easily follow to write a strong landing page with high conversions to consistently generate leads
• Bonus tips on how to write compelling bullet points which communicate an irresistible value to your readers
• Case studies and analysis of the best converting landing pages used by Evercoach and Mindvalley

Module 8: System #4 – Sales Letter

• Psychological insights on how and why sales pages work
• Template #1: A 21-part template you can easily follow to write a solid sales page with high conversions to consistently create sales
• Detailed explanation of each one of the 21 components so you’ll understand why it works and how to adapt it to your voice and business
• Case studies and analysis of the best converting sales pages used by Evercoach
• Bonus worksheet with Guiding Questions to help you create the best angle for your sales page

Module 9: System #5

• Psychological insights on how and why sales pages work
• Template #1: A 24-part template you can easily follow to deliver a transformative with high engagement and conversions to consistently create sales
• Detailed explanation of each one of the 24 components so you’ll understand why it works and how to adapt it to your voice and business
• Case studies and analysis of the best converting used by Evercoach
• Bonus worksheet with Guiding Questions to help you create the best angle

Module 10: System #6 – Creating Free Giveaways

• Psychological insights on how and why free giveaways work
• How to choose the right content for your free giveaways
• The 2 different types of free giveaways and when to use each one
• Template #1: A template you can easily follow to create the 2 different types of free giveaways and deliver “wow” value to your audience
• Detailed explanation of each section of the template so you’ll understand why it works and how to adapt it to your voice and business
• Case studies and analysis of the most popular free giveaways used by Evercoach

Module 11: System #7 – One-on-One Conversations that Convert

• Psychological insights on how and why one-on-one conversations work
• How to create a compelling invitation and pre-qualify a prospect to have a one-on-one conversation with you
• 2 one-on-one conversation templates so you can choose the style you’re most comfortable with
• Template #1: A 3-part sales call template you can easily follow to engage a hot lead, without ever being unsure of what to say
• Template #2: A 12-part sales call template you can easily follow to engage with prospects who may have many objections and how to address each objection

Module 12: System #8 – Mini Events, Workshops, Masterminds & Talks

• Psychological insights on how and why mini events, workshops, masterminds, and talks work
• How to create an event that converts with these pre-qualifying strategies
• Template #1: A 4-part template you can easily follow to create a transformative experience that powerfully serves your audience
• How to structure the content and exercises of your mini events, workshops, masterminds, and talks to showcase the value you can deliver
• How to powerfully close with a compelling call-to-action and generate sales

Module 14: Identifying and Creating Engaging Content

• How to identify content that can be used in any of the 9 strategies which will create a bond between you and your audience
• Guided worksheet on how to generate ideas for powerful “How to” content just by answering 3 questions
• How to create story stacks: 4 techniques you can leverage as one of the most effective vehicles to communicate a powerful idea to your audience
• Expert guest Lisa Nichols, one of the world’s most requested motivational speakers, shares her secrets on how to move people with your story

Week 1: Learn How To Help Your Clients Master Their Mindset, So They Can Achieve Extraordinary Success
As a coach, you know that mindset is everything.. And so on this first week – we’ll kickstart with showing you exactly how to help your new, business-clients master their inner game.
You’ll get powerful tools and strategies to help your clients overcome any roadblocks, burst through their fears and limiting beliefs, and show up as the powerful leaders they are.

You’ll learn.

• Why you don’t need to be a business-expert to become a great business-coach, and the single, most important methodology you need to master instead.
• How to manage your clients’ emotional states with ease by leveraging one single “weak spot” that naturally exists in our human brain.
• How to help your clients’ achieve extraordinary results by leveraging 3 powerful tools to easily hack into their belief system, and replacing limiting beliefs with empowering ones
• How to coach your clients to get passed fears that hold them back. Learn one powerful tools that will help you dig deep into their fear, and help them overcome it.
• How to increase your clients’ personal – as well as cross-company – performance, by helping them create a powerful vision, and communicate it to their team in an inspiring, motivating way.
• And much more?
• By the end of this first week – you’ll have a rock-solid foundation in place that allows you to set your clients up for ultimate, long-term success.

By the end of this first week – you’ll have a rock-solid foundation in place that allows you to set your clients up for ultimate, long-term success.

Week 2: Learn How To Coach Your Clients To Become Incredibly Productive And Maximize Their Time
Entrepreneurs, leaders and business owners are notoriously busy.
In the second week you’ll learn how to help your clients stay at optimum performance, so they can create (and free)  more of their most valuable resource: Time.
You’ll learn…

• How to help your clients tap into their zone of genius, so they can leverage their unique strengths and gifts, and stay ahead of the competition, even in a crowded, saturated market.
• How to shift your clients from overwhelm into action mode, by simply answering two unexpected questions that will inspire them and help perform at their highest level.
• How to coach your clients to make the right decisions by using a tool than will help them see past the fog and focus on what matters most.
• How to accelerates your client’s creativity even if they are not naturally creative
• How to maximize your clients’ performance by applying the 4 disciplines of execution system and understanding the principle of “deep work” vs “fractured work”
• How to minimize stress and avoid burnout, while positioning yourself as a crucial ally in your clients’ ambition
• And much more…

By the end of the second week – You’ll have the exact tools and strategies you need to help your clients prioritize, manage their stress levels and find a way to perform at a higher level… without burning out or living in constant overwhelm.

Week 3: Learn How To Help Your Clients Set Effective Goals And Scale Their Business Fast
By week three, you’re ready to get your clients? goals and plans in order.
During this week – we’re bringing clarity and focus into their business by developing a solid growth plan, creating systems and building an epic team.
You’ll learn…

• How to coach your clients for long-term business success, by using the “3 P’s” principle
• How to help your clients set goals that really matter, using the “3 most important questions” exercise.
• How to help your clients create more freedom in their business, by creating a unique structure that will not put them in a box and choke up their creativity.
• How to create an actionable plan for an entire year, and break it down into weeks and even days to ensure productivity and peak performance
• The best way to make decisions without feeling overwhelmed or second-guessing your choice – including how to balance intuition and logic
• How to create a company-culture that attracts A-players, have them stay for the long run and harness their greatest potential
• The 5 steps to efficiently lead a team and create a mission-based company that will stay profitable for the long haul.
• How to lead remote teams successfully by applying the 7 Principles of Effective Communication
• And much more…

By the end of week 3 – You’ll be able to offer powerful guidance to your clients, even if you’ve never built a team before or think planning and structure is not your strong suit.

Week 4: Learn Exactly Where To Find And How To Land Top-Clients.. Even If You’re Brand New
Week 4 is all about equipping YOU with the exact tools you need to get started as a successful business coach.
During this week you’ll learn exactly how to confidently put yourself out there and get the high-level clients you deserve, as well as how to deliver the results you have promised your clients… and beyond.
You’ll learn…

• How to approach your clients with confidence, even if they seem wealthier, smarter or more successful than you
• 6 steps to crafting a coaching agreement both you and your client will love and feel confident in.
• How to measure the progress of your coaching business’s growth, and create tangible proof of the value and impact your coaching provides
• The most effective process for creating results with your clients, including a video demonstration to give you a clear outline and actionable steps to follow
• How to keep your clients coming back and re-signing with you, by asking 2 simple questions after your initial engagement is over
• How to nail your pricing, and create a proposal your clients can’t help but say ‘yes’ to
• How to charge what you’re worth with confident and command premium prices with ease by adopting a “wealth centered mindset”, and get over your “money blocks”
• And much more?.

By the end of week 4 – You’ll know how to craft irresistible coaching-packages, how to coach your clients through them, exactly what happens at each session of your coaching journey, how to price yourself in a way that you create a financially rewarding career and more.

 

What Students Say

Here’s what industry leaders and influencers are saying

“One of the sharpest entrepreneurs and business growth experts in our industry”
Ajit Nawalkha spoke recently at our private high-end mastermind, and everyone was impressed. Ajit is one of the sharpest entrepreneurs and business growth experts in our industry. I highly recommend learning from him.
Eben Pagan
Founder of  Getaltitude.com

 

How is “First: Serve” different to other marketing training programs?

01
It’s NOT a swipe file.
A lot of marketing resources out there provide you with swipe files to imitate, but they don’t actually teach you how to truly make it your own. You may get results, but you’ll also end up sounding like everyone else. This course gives you proven templates you can easily adapt to suit your style and business, which means you’ll build a unique personal brand.

02
It’s NOT just theory — you’ll learn from real life case studies.
I want you to understand the strategies and templates I give you. This is so you can unleash your creativity and put your own touch when you implement it. This is why I will walk you through real-life case studies of how these strategies were implemented, so you understand why they work. You’ll then be empowered to adapt the same winning formula to your business, your own way.

03
It’s practical with clear action steps you can implement right away
Along with the training and templates, you’ll also get worksheets and clear action steps which allow you to immediately apply what you learn by doing the exercises to build your content and sales sequences.

04
It trains your mindset for success.
You’ll also get essential mindset trainings to make executing these strategies feel natural and enjoyable to you. Because if your business does not feel natural or enjoyable, how will it sustain long-term results?

 

Here is what you get when you join “First: Serve” today:

• 9 proven strategies you can replicate and adapt to your style to consistently create leads, generate sales, and deliver more impact
• 17 Templates and bonus Guided Worksheets to execute each strategy with ease and joy in your business right away
• Case studies of best-converting pages to understand how each component of the templated strategies work
• Psychology shifts and psychological insights which train your mindset for success

 

Show up. Execute. Generate Results.
Two paths lie before you right now.

You can choose to stay stuck, not knowing what to do or how to get your message out to a bigger audience and create more impact. It’s a space where you’re always second guessing your worth and the value of your content. It’s a lifestyle of error. It’s a frustrating cycle of feast or famine.

Or, you can choose to show up, execute and generate results.

These 9 templated strategies make it easy for you to do just that — with confidence, ease, and joy. So, if you want to be on the path to consistently generate more leads, more sales, more clients, and more impact…

Then all you need to make this happen is to TAKE ACTION and take advantage of the shortcuts to success which have been packed into “First: Serve”.

Not taking action will leave you stuck and struggling where you are. So don’t let inaction hold you back from serving others, reaching your highest potential, and achieving your financial and lifestyle goals.

I look forward to having you join us at “First: Serve” today, and finally enjoy accelerated results and expanding impact.

Let’s serve humanity, together.

Love. Ajit.

Commonly Asked Questions:

1. Business Model Innovation: Acknowledge the reality of a legitimate enterprise! Our approach involves the coordination of a collective purchase, in which the costs are shared among the participants. We utilize this cash to acquire renowned courses from sale pages and make them accessible to individuals with restricted financial resources. Our clients appreciate the affordability and accessibility we provide, despite the authors’ concerns.
2. First Serve Course

• There are no scheduled coaching calls or sessions with the author.
• Access to the author’s private Facebook group or web portal is not permitted.
• No access to the author’s private membership forum.
• There is no direct email support available from the author or their team.